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Somerfield casts itself as local grocer in new campaign

LONDON - Somerfield is launching an advertising campaign positioning the retailer as ‘Britain's favourite local grocer shop.'

A green day for marketers

LONDON - Eurostar marketing director Greg Nugent, Howies founder David Hieatt and The Guardian marketing director Marc Sands are among the speakers discussing the impact of green issues on conventional business and mindsets.

Tiscali brings Setanta Sports on board internet TV

LONDON - Tiscali has confirmed it will offer three Setanta Sports subscription TV channels via its Tiscali TV internet TV service for £9.99 a month.

Myla appoints View in attempt to ditch 'sex-toy' image

LONDON - Myla, the lingerie company, has appointed creative brand agency View to reposition the brand in an attempt to distance itself from its 'designer' sex-toy image.

The Sun launches prepaid card

LONDON - The Sun has joined up with Tuxedo Money Solutions to offer its readers a prepaid MasterCard in a move that it hopes will increase reader loyalty and rival The Mirror's prepaid offering.

Wallpaper* welcomes star guest editors

LONDON - The October issue of Wallpaper* magazine will be available in three separate guest-edited versions.

IPA attracts five new members

LONDON - The Institute of Practitioners in Advertising (IPA) has elected five new members, bringing its total membership to 269.

Asda hands trolley remit to Redbus Outdoor

LONDON - Supermarket chain Asda has appointed Redbus Outdoor to sell advertising space on the trollies throughout its UK stores.

WPP acquires digital agency Schematic

LONDON - WPP Group has acquired US digital agency Schematic, which was behind the recent revamp of ITV.com.

Grazia embraces London Fashion Weekend

LONDON - Emap's weekly women's glossy Grazia is sponsoring this year's London Fashion Weekend for the third year in a row.

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