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Eurostar breaks campaign for new St Pancras service

23 Jul 2007 | by Jemima Bokaie

LONDON - Eurostar is launching a press campaign to announce the sale of High Speed One (HS1) tickets out of Eurostar's new home at St Pancras from 14 November.

Premium TV sold to US billionaire Blavatnik

23 Jul 2007 | by Staff

LONDON - Premium TV, the company that runs many Premiership websites and internet TV channels, is being sold to a private investment company owned by the billionaire Len Blavatnik.

MoD's PR army of spin is out of control

23 Jul 2007 | by Ben Bold

LONDON - Britain's defence chiefs are spending millions of pounds on more than 1,000 spin doctors to improve the public image of the armed forces, but admit that they have no idea who these PRs are or whether they are having an impact.

EDigitalResearch launches consumer feedback research tool

23 Jul 2007 | by Ben Bold

LONDON - Online research firm eDigital Research has launched an application that enables its clients to record consumer feedback on their products and services and use positive reviews to build word-of-mouth marketing.

Online community in reality band management experiment

23 Jul 2007 | by Jacquie Bowser

LONDON - Music management company VIP Band Manager is inviting 50,000 people to join its company and become managers for a new band in a unique experiment which results in the band being chosen through online auditions.

Pearson agrees deal with LVMH to protect Les Echos

23 Jul 2007 | by Jacquie Bowser

LONDON - Financial Times owner Pearson has agreed on measures to protect the editorial independence of its French business newspaper Les Echos, which is being sold to luxury group LVMH for €240m (£161m).

Scottish & Newcastle appoints Warby as marketing director

23 Jul 2007 | by Ben Bold

LONDON - Scottish & Newcastle UK has promoted Sarah Warby, its innovations director, to the post of marketing director.

SABMiller hands international planning brief to MEC Global Solutions

23 Jul 2007 | by Staff

LONDON - SABMiller, the brewer behind brands including Miller and Peroni, has appointed WPP-owned MEC Global Solutions to handle its brand communications planning.

Morrisons enlists celebrities in new campaign

23 Jul 2007 | by Jeremy Lee

LONDON - Morrisons has signed up Denise Van Outen as the first in a series of celebrities to front its new ad campaign, which introduces the new slogan 'Fresh Choice For You'.

Sky signs deal with online video aggregator

23 Jul 2007 | by Ann-Marie Corvin

LONDON - Sky News is the latest content owner to sign up to Jalipo - an online video aggregator that allows rights owners to distribute and monetise TV channels, live events and recorded video content online.

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