08 Mar 2007
| by Charlie McCathie
LONDON - Integrated agency Momentum has brought in two senior digital execs, Mat Kiddie as digital director and Paul Harrison as digital creative director.
08 Mar 2007
| by Charlie McCathie
LONDON - The National Autistic Society has hired direct marketing agency Cascaid to review its communication methods, in the hope of engaging with the public to boost donations.
08 Mar 2007
| by Joanne Payne
LONDON - Partnership marketing agency Cocktail Marketing has created a partnership promotion between Play.com and Express by Holiday Inn, part of hotel group InterContinental.
08 Mar 2007
| by Alex Donohue
LONDON - Channel 4 News's website has undergone a redesign through digital agency Syzygy that has improved its functionality and upped the quota of features such as blogs and podcasts.
08 Mar 2007
| by Daniel Farey-Jones
LONDON - Five has suspended all premium rate phone line programming after learning of five occasions when winning callers were 'invented' on its Endemol UK-produced quiz show 'Brainteaser'.
08 Mar 2007
| by Charlie McCathie
LONDON - Motoring organisation RAC is to sponsor the Porsche Carrera Cup GB for the next two years, in a deal designed to boost its motorsports profile.
08 Mar 2007
| by Alex Donohue
LONDON - News Corporation is in talks with various media companies about creating a fully licensed video distribution network for MySpace in its biggest move yet to take on Google's YouTube.
08 Mar 2007
| by Joanne Payne
LONDON - Sony will tomorrow unveil the start of a unique campaign for the launch of PlayStation3 in the UK. Set inside a mysterious hotel, it features more than 40 pieces of creative content inviting the audience into a strange world, home to the likes of characters called Bubba and Plato.
08 Mar 2007
| by Darren Davidson
LONDON - EasyJet is rolling out a ninja-themed viral campaign featuring an interactive game to raise awareness of its EasyJetHotels.com service.
08 Mar 2007
| by Leigh Holmwood
LONDON - International airline Emirates has secured the rights to the famous Concorde roundabout advertising site at Heathrow airport - one of the most widely seen in the country - held by British Airways for the past 16-years.