Aegis retains Pernod Ricard's $200m global media account
21 Dec 2007 | by Jacquie Bowser
LONDON - Aegis Media has successfully defended the estimated $200m (£101m) global media account of Pernod Ricard, following a review launched in July.
LONDON - The best-read forums that received the most comments in Brand Republic during 2007 revolved around recurrent themes: reality TV, social networks and celebrities.
LONDON - Aegis Media has successfully defended the estimated $200m (£101m) global media account of Pernod Ricard, following a review launched in July.
LONDON - Brand Republic has looked back at the hundreds of TV ads that have featured on the site this year and selected, in no particular order, the top five we have enjoyed and our five turkeys.
LONDON - BSkyB is to ask the secretary of state for business John Hutton to allow it to place its ITV stake in a special trust, after the Competition Commission recommended the satellite broadcaster be forced to reduce its holding to less than 7.5%.
LONDON - US regulators have cleared Google's $3.1bn (£1.56bn) acquisition of online advertising company DoubleClick, which was being investigated amid concerns about privacy risks.
LONDON - Communications regulator Ofcom has fined Channel 4 £1.5m for misconduct involving phone-in competitions around hit shows Richard & Judy and Deal or No Deal.
LONDON – Online video group Brightcove has sealed an agreement with Ticketmaster and Citysearch owner IAC to create and distribute online video services.
The Media Trust, an organisation that unites the media industry with charities and is responsible for the Community Channel, has appointed Daren Forsyth as its new director of innovation and new media.
LONDON - Viacom has unveiled a deal that will allow Microsoft to sell display advertising across the media group's websites in the US, in a deal valued at approximately $500m (£252m) over five years.
LONDON - Virgin Holidays has appointed Elvis Communications to handle its £12m integrated account, previously held by Kitcatt Nohr Alexander Shaw, following a five-way agency pitch process.