BrandRapport acquired by new French marketing group
14 Dec 2007 | by Jennifer Whitehead
LONDON - Sports sponsorship agency brandRapport has been bought by a French company, which aims to set up an international marketing services group.
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Orange signs mobile sports deal with Setanta
20 Dec 2007 | by Fiona Ramsay
LONDON - Mobile operator Orange has signed a content deal with sports broadcaster Setanta to stream live coverage of Barclays Premier League football matches via its mobile portal, Orange World.
Maxell to sponsor European figure skating championships
13 Dec 2007 | by Jacquie Bowser
LONDON - Maxell Europe, the data media technology manufacturer, is to sponsor the ISU European Figure Skating Championships in 2008.
Havas Sports UK wins EDF Olympic sponsorship task
13 Dec 2007 | by Jacquie Bowser
LONDON - EDF Energy has appointed sports marketing agency Havas Sports UK to handle its sponsorship of the London 2012 Olympic and Paralympic Games.
New Balance launches in-store charity promotion
11 Dec 2007 | by Jacquie Bowser
LONDON - Retail marketing agency Live & Breathe has created an in-store campaign for New Balance to promote its tie-up with breast cancer charity Walk the Walk.
Lord Bell buys former Sun editor's PR firm
11 Dec 2007 | by Darren Davidson
LONDON - Stuart Higgins, the former editor of The Sun, has sold his PR agency to Fast Track, part of Lord Bell's Chime empire, for an undisclosed sum.
Acer signs up as major sponsor for London 2012
06 Dec 2007 | by Jacquie Bowser
LONDON - The International Olympic Committee has signed computer manufacturer Acer as a major sponsor of the London 2012 Olympic Games.
Philips extends shaver deal with Williams F1 team
06 Dec 2007 | by Darren Davidson
LONDON - Philips Shavers has extended its sponsorship agreement with Formula 1's AT&T Williams team for three more years.
HSBC appoints Fast Track for British Lions task
06 Dec 2007 | by Alex Donohue
LONDON - HSBC has appointed sports marketing agency Fast Track to handle the bank's recently won sponsorship of the 2009 British & Irish Lions tour of South Africa.
David Beckham to star in Radio 2 Christmas special
30 Nov 2007 | by Paul McNally
LONDON - David Beckham is to co-present a one-off programme on BBC Radio 2 this Christmas with former 'X-Factor' presenter Kate Thornton.
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