Letter - Clifford's fabrication cannot be condoned
24 Feb 2006
In response to Ben McCarthy (Letters, 17 February), I did not question Max Clifford's credentials in my own letter the previous week.
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Six months ago I moved from a regional daily paper to work as a PRO for a large London-based housing association.
In response to Ben McCarthy (Letters, 17 February), I did not question Max Clifford's credentials in my own letter the previous week.
Upward Curve PR managing director Helen Ashley is overstating her case in claiming there has never been a procurement guide specifically for PR ('Councils offered tendering guide', 10 February).
It is a long time since any parliamentary report received as much publicity as the one last week from the All Party Parliamentary Small Shops Committee.
Last week I spent several hours in a darkened room at ITV’s London studios being amused, shocked and on occasions even elated, while transported to worlds both familiar and alien. What I rarely felt was bored or disengaged, despite a slightly numb bum.
What with all the hype and hysteria over bird flu, you could be forgiven for not knowing that only a tiny number of people have actually died from it. In fact, the death toll worldwide is just 91.
As avian flu captures the headlines, the Department for the Environment, Food and Rural Affairs (Defra) can expect some major communications challenges.
It is commonplace for many professional consultancies to ‘vet clients before they agree to take them on.
The National Audit Office recently investigated the provision of printed information by the Department for Work and Pensions. Its central conclusion was that the £31m outlay on producing 250 information leaflets was not necessarily well spent.
Could citizen journalism and the blog spell the end of PR as we know it? It sounds like an exam question for a PR undergraduate, but it is an issue that deserves a bit more thought from those already relying on the business to pay their mortgage.