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Intel uses giveaway drive to connect with consumers

30 Nov 2006 | by by Daniel Farey-Jones

LONDON - Computer chipmaker Intel is giving away 150,000 breakfast packs on the London Underground in an attempt to position itself as a brand that supercharges people's days.

AOL to trial social networking mobile service in the UK

29 Nov 2006 | by by Amy Dry

LONDON - AOL has signed up to trial a groundbreaking mobile application designed to simplify the process of capturing and distributing images on the web.

LBC leads recycling campaign in aid of Missing Persons Helpline

29 Nov 2006 | by by Amy Dry

LONDON - London radio station LBC is supporting the National Missing Persons Helpline by encouraging the public to recycle their mobile phones to trigger a £5 donation to the charity.

New campaign: E.ON

29 Nov 2006

E.ON is promoting its sponsorship of the FA Cup with a series of idents around match coverage, the first of which breaks this Friday, ahead of Kings Lynn's home tie against Oldham.

Direct News: British Gas kicks off £6.5m direct review

29 Nov 2006 | by Ed Kemp

British Gas is reviewing its direct account, a move that could lead to the business moving out of long-standing incumbent agencies WWAV Rapp Collins and EHS Brann.

Dunnhumby picks SAS for customer data account

28 Nov 2006 | by by Alex Donohue

LONDON - Dunnhumby has selected SAS to provide data integration software to improve its management of customer data.

WDMP creates Christmas mailer for Carphone Warehouse

28 Nov 2006 | by by Amy Dry

LONDON - WDMP has created a direct mail campaign for Carphone Warehouse to promote its range of mobile phone handsets and accessories on offer this Christmas.

Mobile downloads from UBC to arrive in early 2007

27 Nov 2006 | by by Daniel Farey-Jones

LONDON - Virgin Mobile users will be able to download songs they hear on the radio thanks to a service being launched by digital radio company UBC Media early next year.

Groove Mobile agrees deal with 3UK for music downloads

24 Nov 2006 | by by Alex Donohue

LONDON - 3 Mobile has agreed a deal with Groove Mobile, the mobile phone music platform, to provide its range of services including full-track downloads, online shopping and music previews.

Orange promotes Dunn to top pay-as-you-go role

24 Nov 2006 | by by Sarah Woods

LONDON - Orange UK has appointed Pippa Dunn, its brand marketing director, to the new role of director of the company's pay-as-you-go business.

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