LONDON - Satellite channel Rapture TV has lodged an official complaint with industry regulator Ofcom accusing BSkyB of charging excessively high fees to feature on its electronic programming guide service.
14 Nov 2006
| by by Amy Dry
LONDON - A Canadian church is tackling the controversial issues of gay marriage and sinful sex in a humorous £5m advertising campaign and squirrel viral designed to break down the stereotypes associated with going to church.
14 Nov 2006
| by by Sarah Woods
LONDON - Vodafone has signed an exclusive mobile phone advertising deal with Yahoo!, as the internet giant's chief executive said that the potential for online advertising is much higher than currently predicted with the biggest growth still to come.
14 Nov 2006
| by by Staff
LONDON - Coca-Cola is to capitalise on a YouTube video showing the effects of dropping Mentos mints into Diet Coke by putting content on Google Video and launching an online competition.
14 Nov 2006
JWT, New York has created a series of ads for Domino's Pizza. "Moustache" promotes the Domino's Oreo dessert pizza. It features a father and his son sitting around eating pizza wearing different-sized Oreo moustaches. The father has a full moustache , while the son only has a small wispy one. As the...
14 Nov 2006
| by Ian Quinn
Jon Florsheim, Sky's chief marketing officer, is leaving the firm as part of a string of senior management changes announced yesterday.
A UK management group made up of key executives from Interpublic Group's media agency Initiative and direct marketing agency Draft FCB is due to be appointed following the decision to align the two businesses globally.
Emap Radio's Magic plans to lodge an objection with Ofcom over an application from the Guardian Media Group to change its London station Smooth 102.2's format.
14 Nov 2006
| by Juliette Garside
Clear Channel Outdoor has held informal talks with both Titan and JCDecaux about selling all or part of its international business.
Chrysalis Radio is in talks with Channel 4 over plans to join the broadcaster in a consortium bid, with international media company Canwest already on board, for the second national digital multiplex, according to industry insiders.