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LONDON – Marks & Spencer has unveiled a new ethical image with its 'Look behind the label' campaign as it seeks to become the first major UK retailer to sell clothing made from 100% Fairtrade cotton.
LONDON - Thorntons, the high-street chocolate retailer, is on the hunt for a direct marketing agency to handle the £2m relaunch of its direct sales business, Thorntons Direct.
The footwear and clothing brand Kickers has short-listed Farm, Karmarama, Quiet Storm and Albion for its creative account ahead of a brand relaunch early this year. The selection process is being handled by the AAR.
LONDON - U2 frontman Bono has launched Product Red, a new worldwide brand, supported by American Express, Converse, Gap and Giorgio Armani, to raise funds in the fight against HIV and Aids in Africa.
LONDON - Avongate has been appointed as list manager for Buy Cosmetics, a list of mostly over 40s affluent women who are interested in looking good and leading a healthy lifestyle.
LONDON - Lingerie brand Agent Provocateur is to launch a new viral campaign, directed by Mike Figgis, that is being trailed by a short teaser film.
LONDON - Moss Bros Group has appointed integrated agency Gyro International as its chosen CRM agency across all brands, including Hugo Boss and Cecil Gee.
Office's flagship shoe store has swapped its yellow-based colour palette for an impressive glossy black exterior. It neatly frames the window display and guides us clearly toward the entrance.
Diesel,the fashion retailer, is to run a print advertising campaign in Vogue in February. Paris agency ER27 and Diesel's in-house team have created the ads.
LONDON – Home shopping company Redcats is hoping to gain from reduced costs and shorter campaign lead times after commissioning a bespoke online-hosted database from Experian.
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