Pattison lays down the law
19 Apr 2005 | by MediaWeek
David Pattison, incoming president of the Institute of Practitioners in Advertising, challenged the industry to become more businesslike in his inaugural speech.
Guardian Unlimited is launching a desktop alert service to bring breaking news direct to users’ computer screens, regardless of whether they are using their internet browser.
David Pattison, incoming president of the Institute of Practitioners in Advertising, challenged the industry to become more businesslike in his inaugural speech.
Yell.com has announced a partnership with the global search engine giant Google to provide business listings and content for its UK local classified offering.
LONDON - Alex Batchelor, Orange's global brand chief, has quit the mobile phone giant to join the Royal Mail as its top marketer.
Dream works is to supply Video Network’s Home Choice video-on-demand service, with a range of new movie titles as part of a new long-term agreement.
LONDON – Monsoon has launched its second legal battle with low-cost fashion retailer Primark, claiming the store copied the design of six items from its distinctive range.
LONDON - Unilever Bestfoods is talking to agencies about handling a relaunch of its 190-year-old Colman's brand.
The Media Shop Scotland has secured the media planning and buying account for Lloyds TSB Scotland’s Wholesale Bank business, bringing the total from a series of recent account wins to £1.5m.
Mobile phone giant O2 has signed up another national newspaper – the Financial Times – to supply a news feed to its range of handheld PDAs.
LONDON - The BBC is to plough an extra £21m into its TV schedule, mainly in drama and comedy, to reduce the amount of repeats showing in its BBC One peaktime schedules, part of an additional investment of £61m across the corporation for 2005/2006.