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Branding news brief: Glenmorangie appoints Tayburn

24 Feb 2005

Glenmorangie, the Scotch whisky distillery, has appointed communications consultancy Tayburn to develop a new corporate identity.

Sector Insight: Suncare - Heat sensitive

24 Feb 2005 | by Jane Bainbridge

Last year's poor UK summer is set to hit the suncare market's value, but demand is on the rise.

Door to door: Creative delivery

24 Feb 2005 | by Holly Acland

Door-to-door is a rapidly growing medium, attracting heavy investment, but how can brands achieve standout?

Helpline

24 Feb 2005

Samuel Solley takes the hassle out of finding the right product or service - you ask the question, he'll provide the answer.

Careers: What's it really like inside - NatMags

24 Feb 2005

What is the marketing crowd at NatMags like? A really good bunch. They are helpful, like a good laugh and are fun to work with. NatMags is the hottest place to work in magazines. New launches, acquisitions and a great set of ABC figures gives everyone here a real feeling of confidence. Being the best...

Careers: Salary Snapshot - Bonus payments

24 Feb 2005

Last year, the most bonuses were handed out to marketers at senior manager level, with almost half taking home a lump sum averaging £5000.

Careers: Brand manager of the week - Jane Griffiths Brand manager, Weight Watchers

24 Feb 2005

Why did you get into marketing? I wanted to do something that was challenging and had variety.

Careers: Just the job - Technical director, The Ice Box

24 Feb 2005

Ice-sculpting may be not be a widely understood marketing medium, but it certainly does not get a frosty reception, according to Piers Griffin, technical director at The Ice Box.

Marketing Mix: We'll call you - Standard Life Direct

24 Feb 2005

It is no use putting it off - Mix needs to start a pension plan. Can Standard Life Direct help us make sense of it all?

Marketing Mix: Pen Portrait - Eleanor McBrien, marketing director at the Sci-Fi Channel

24 Feb 2005

Here we have one bright lady. Lots of clever connections (the words 'fight', 'the' and 'single' in particular) nicely mirror the creative twists and turns her mind takes.

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