Redwood's modest innovator hopes to score a hat-trick
24 Jul 2003
Michael Potter thinks that the time is right for a new start-up, writes Alasdair Reid .
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Global overview: Value for money above all else
25 Jul 2003 | by Stephanie Roberts
Despite the effects of war in Iraq and Sars, Stephanie Roberts detects optimism among global PR agencies.
The Demographic Shift - 27
23 Jul 2003
Susan is talking about yoga. This is handy, as oddly enough I've been meaning to talk about this subject for a while or, more specifically, men of a certain age and yoga, writes Gordon MacMillan .
The Brand Council case studies: Scalextric
23 Jul 2003
Originally published in 'Cool BrandLeaders', August 2002. The book reviews the UK's strongest cool brands as judged by the independent Brand Council Judges.
Broadcast: Future Transmission
18 Jul 2003 | by Adam Hill
New technology and increasing demand for 24-hour news have raised doubts about the future of the video press release. Adam Hill looks at the ways PROs have adapted their output to address broadcasters in need of instant access and immediate reactions
Asian agencies: expansion against all odds
18 Jul 2003 | by Sebastian Tong
Despite ongoing recession and the outbreak of Sars, the Asian advertising market is still growing and the agencies in the region remain quietly confident, as Sebastian Tong reports.
ITV's Prince of Darkness aims to spice up its schedule
17 Jul 2003
The analytical David Bergg won't suffer a failing show to live, writes Jeremy Lee .
The Brand Council case studies: Red Stripe
11 Jul 2003
Originally published in 'Cool BrandLeaders', August 2002. The book reviews the UK's strongest cool brands as judged by the independent Brand Council Judges.
Round Table: Building bridges
11 Jul 2003 | by Stephanie Roberts
PRWeek invited a panel of PROs and journalists to discuss how the two professions can better work together without compromising each other.
Profile: Chris Ward, Beatwax Communications
11 Jul 2003 | by Simon Ellery
After Friends Reunited, Beatwax CEO Chris Ward is keen for new challenges
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