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LONDON – Football fans are being encouraged to hand in information on hooligans in a hard-hitting campaign for England's Football League clubs.
Volkswagen is ploughing £7m, its biggest marketing spend of the year, into the launch of the Touran as it attempts to grab a slice of the lucrative mini MPV segment of the car market.
WH Smith is looking to transform its fortunes ahead of the arrival of chief executive Kate Swann with a revamp of its Clubcard loyalty scheme and the launch of a concept store.
LONDON - Kia Cars UK is seeking its first direct marketing agency as it reviews its entire roster of marketing agencies.
LONDON - Royal Mail has changed its roster of sales promotion agencies as part of an ongoing marketing restructure.
Kia Cars UK is seeking its first direct marketing agency as it reviews its entire roster of marketing agencies.
The majority of consumers are in favour of the Telephone Preference Service (TPS), which enables them to opt-out of receiving unsolicited calls from salespeople.
Monarch, the airline, has appointed agency Milton Bayer Creative to create a direct mail and e-mail campaign to boost awareness of its scheduled flights and promote new routes, including Manchester to Gibraltar. The agency was appointed following a pitch against four other agencies. The campaigns will...
Gerling NCM, the international credit insurer, has hired WWAV Rapp Collins West to handle its direct marketing. The agency's first work is a telemarketing and direct mail campaign to promote Gerling's credit management services to UK firms. The campaign encourages financial directors and credit controllers...
LONDON - Virgin Student, the youth marketing arm of the Virgin Group, has been rebranded under the name of Virgin D3 in an attempt to highlight its scope across the entire sector to partners and clients.
