LONDON - Advertising industry groups, including Brand Republic, representing more than 1,500 agencies and 500 clients in the UK have come together to back a single database that aims to make the process of finding an ad agency easier than ever.
LONDON - Singles too impatient to log on to their computers to find a partner are to be saved by a new dating service that sends pictures of potential dates to their mobile phones.
LONDON - To coincide with the launch of Aller-eze nasal spray and eye drops for hay fever sufferers, Novartis Consumer Health, together with wireless marketing specialist Flytxt, has launched an innovative pollen count alert text message service.
LONDON - Freeserve is encouraging member loyalty with a new rewards scheme, giving long-standing members gifts including a VIP golf weekend.
LONDON - Media group Chrysalis Group, which owns the Heart and LBC radio stations, is considering hitting the acquisition trail as first-half pre-tax profits rose to £9m from £0.6m last time, following the sale of one of its Galaxy stations last year.
LONDON - Champion golfer Tiger Woods duels with a Formula 1 race car in his debut commercial for the luxury watch brand TAG Heuer, in a spot called 'Who can beat Tiger Woods?'.
NEW YORK - Japanese advertising group Hakuhodo has made another move in its international expansion with the acquisition of a stake in Los Angeles agency Mendelsohn/Zien, according to reports.
LONDON - Shares in BSkyB rose 2.31% today, ahead of its third-quarter results next week in which it is set to report an impressive rise in revenues up more than 13% to £803m, according to investment bank Morgan Stanley.
LONDON - FilmFour has relaunched its website as part of Channel4.com, with a new searchable database of films and local cinema listings, as well as a guide to the channel's programming.
NEW YORK - Lowe New York has been charged with creating a brand advertising campaign for Macy's in the run-up to Christmas, the first time that the US retail giant has undertaken brand promotion across all its stores.
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