to remove filtersExpanded Honda Racing site promotes sports brand
16 May 2003 | by Staff,
LONDON - Honda Racing has relaunched its website to promote its racing brand across a host of different motorsports including Superbike and Touring Car racing.
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IAB launches online awards to showcase digital creative
16 May 2003 | by Staff,
LONDON - The online advertising industry has joined forces to launch a monthly web-based Creative Showcase awards that champion the best in interactive artwork.
Nicorette new-year drive helps 11,000 to quit smoking
16 May 2003 | by Claire Billings,
LONDON - Almost 11,000 smokers responded to Nicorette's new-year interactive TV campaign by asking for a Fresh Start pack to help them quit smoking.
Dambusters anniversary commemorated with website
16 May 2003 | by Jennifer Whithead,
LONDON - The National Archives is driving traffic to its website with a competition commemorating the 60th anniversary of the Dambusters mission.
Radio merger plans hit by Vibe's Galaxy takeover ruling
16 May 2003 | by Claire Billings,
LONDON - The Competition Commission has blocked the takeover of Bristol dance music station Galaxy 101 by GWR-backed Vibe Radio Services unless GWR agrees to halve its share in Vibe and contract out advertising sales.
US cattlemen fight beef backlash with ad campaign
16 May 2003 | by Staff,
NEW YORK - America's beef industry is fighting the red meat backlash with a new advertising campaign comparing the nutritional value of lean beef with chicken.
Adidas uses pan-European push in FHM for ClimaCool 2
16 May 2003 | by Claire Billings,
LONDON - Adidas has signed an advertising deal with Emap's lads mag FHM, which will see the launch of its Climacool 2 trainers promoted in four of the title's European editions.
DirecTV consolidates $137m account into MediaVest
16 May 2003 | by Claire Billings,
LONDON - US satellite broadcaster DirecTV has consolidated its media-buying account, worth $137m, into Publicis Groupe-owned MediaVest.
Emap expands Freeview radio service with Q launch
16 May 2003 | by Jennifer Whitehead,
LONDON - Emap is launching three new digital stations, including a radio station based on its music magazine Q, as it targets an older audience via the Freeview digital TV service.
Publicis's Levy says ad market unlikely to firm in 2003
16 May 2003 | by Staff,
PARIS - An advertising recovery in 2003 is unlikely, Publicis Groupe chairman and CEO Maurice Levy has told shareholders at the company's annual general meeting.
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