12 Feb 2003
| by Ravi Chandiramani,
LONDON - T-Mobile, the UK's third-biggest mobile network, has axed its top-level UK marketing position, handing responsibility for marketing to new managing director Brian McBride.
12 Feb 2003
| by Jennifer Whitehead,
LONDON - Ski yoghurts have gone all faux Russian in the first advertising for the brand since Nestle took it over from Eden Vale last year, which sees two flatmates start speaking 'Russki'.
12 Feb 2003
| by Jennifer Whitehead,
LONDON - BNFL, which faces a massive bill for cleaning up and modernising its ageing power plants, is preparing to launch new advertising to promote nuclear energy with the appointment of agency NMI Group to its account following a four-way pitch.
12 Feb 2003
| by Daniel Rogers,
LONDON - GlaxoSmithKline has named Mediaedge:CIA's Andy Bolden as the replacement for its high-profile UK advertising director John Blakemore, who retires in June.
12 Feb 2003
| by Staff,
LONDON - Rivals Digital Media, the digital publisher behind the Cricket365 site, has signed an offline partnership with Australian pub chain Walkabout to push its coverage of the Cricket World Cup 2003.
12 Feb 2003
| by Claire Billings,
LONDON - Emap is planning to reposition its racy fortnightly young women's magazine More! that will see the launch of moremagazine.co.uk on February 24.
12 Feb 2003
| by Staff,
LOS ANGELES – McCann-Erickson WorldGroup has named Steven Woolford as the worldwide managing director of its global interactive agency Zentropy.
12 Feb 2003
| by Claire Billings,
LONDON - ITV has admitted that its share of the UK advertising market has dipped to 52% as a result of growing competition from digital services.
12 Feb 2003
| by Jennifer Whitehead,
LONDON - Kate Winslet may be best known for her dramatic turns in movies such as 'Titanic', 'Iris' and 'Enigma', but she will soon be seen farting for charity in a new promotion for Walkers Crisps and Comic Relief.
12 Feb 2003
| by Jennifer Whitehead,
LONDON - Ferrero is launching its new children's brand Kinder Chocolate with a £3.5m television advertising campaign starring a greedy octopus and created by WCRS.