31 Oct 2003
| by Joe Lepper
AMEC's plans to create its own PRE institute have upset the IPR. But, amid discussions between the two bodies, Joe Lepper asks whether their different views on how to best serve the industry are the only reasons for the dispute
31 Oct 2003
| by Tom Williams
Buying a PR agency under an earn-out scheme may seem like a good way to regain the acquisition price and keep talented founders on board, but what happens at the end of the arrangement?
30 Oct 2003
Feeling a bit worthy last weekend, it was time for a change of reading matter. Out went Saturday's usual Soccer AM accompaniment of Viz and the Daily Mirror's sports section and in came a 31-page report on the media and ad agency sector from the City boffins at Morgan Stanley, writes Ian Darby .
24 Oct 2003
| by Ian Hall
The scandals of the past month have given football's image a drubbing. Ian Hall asks the man at the eye of the storm, FA comms boss Paul Barber, what can be done to restore the beautiful game's tarnished reputation
24 Oct 2003
| by Simon Ellery
A new survey into the role of corporate affairs directors shows that, despite being the CEO's closest ally, few have a seat on the board. But is this a help or a hindrance?
23 Oct 2003
ITV is enjoying a massive ratings success around England's Rugby World Cup antics. The sight of 15 burly men fighting off South Africa, complete with torn and blood-spattered shirts, attracted a peak of 6.1m viewers and an audience share of 53%, writes Ian Darby .
17 Oct 2003
| by Mark Johnson
The Burma Campaign UK has claimed a number of scalps in its drive to expose companies dealing with a country renowned for its poor human rights record. Mark Johnson looks at the reputational risk facing companies that do business with such countries
17 Oct 2003
| by Ian Hall
The market for ready-to-drink alcoholic brands may well have reached saturation point, but alcopops are rarely out of the news. Ian Hall reports on how brands' PR tactics differ
16 Oct 2003
It seemed appropriate that ITV1 should score such a success with its Henry VIII biopic last Sunday. Its portrayal of the towering Tudor as an oversized, megalomaniac despot seemed in line with some people's views of the network that screened it, writes Ian Darby .
10 Oct 2003
| by Simon Ellery
The days when a celebrity almost guaranteed great PR results are over. Scores of PR flops have led to the emergence of specialists to ensure personalities match the brief. But how do you ensure that celebrity endorsement of products and causes doesn't backfire?