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Ministry of Sound looks at extending brand into retail

15 Oct 2003 | by Clare Dowdy,

LONDON - Ministry of Sound is considering opening retail outlets as part of a major review which will see the brand stretched across more markets.

Australian Bodycare redesigns for broader UK focus

15 Oct 2003 | by Clare Dowdy,

LONDON - Australian Bodycare, the skin and haircare brand, is undertaking a redesign in the UK and Nordic countries to extend its appeal.

NUS rebrands ahead of battle against top-up fees

15 Oct 2003 | by Gordon MacMillan,

LONDON - The National Union of Students is unveiling its revamped image and new logo this month ahead of what is expected to be a high-profile media campaign against the government's plans for top-up fees.

Glenfarclas plans major campaign to back redesign

15 Oct 2003 | by Staff,

LONDON - Glenfarclas, the single malt whisky, has revamped its packaging and is to run the biggest consumer ad campaign in its 167-year history.

Start creates high-street virtual store for Virgin Mobile

15 Oct 2003 | by Staff,

LONDON – The end of October sees the completion of the rollout of the Virgin Mobile Zone, created by design agency Start, to more than 90 Virgin Megastore and Virgin Megastore Xpress stores.

Carat scoops £10m Legal & General media account

15 Oct 2003 | by Claire Billings,

LONDON - Legal & General has handed its £10m media-planning and buying account to Carat following a three-month pitch process.

Meet Quattro man as Wilkinson Sword unveils global ads

15 Oct 2003 | by Jennifer Whitehead,

LONDON - Wilkinson Sword is to introduce the world to 'Quattro man', who sweeps the competition aside thanks to a close shave with its new four-blade Quattro razor, in its global advertising campaign, which breaks on Sunday.

Orange refocuses marketing on entertainment events

15 Oct 2003 | by Ben Carter,

LONDON - Orange is to establish itself as a creator of high-profile entertainment events as part of a renewed UK-wide sponsorship campaign.

Coca-Cola sponsors Saturday premieres on Sky Movies

15 Oct 2003 | by Claire Billings,

LONDON - Coca-Cola GB is promoting Coke and Diet Coke with a three-month sponsorship package on Sky Movies every Saturday night around its Saturday Premiere slot.

Alice Cooper meets Ronnie Corbett in £20m Sky+ push

15 Oct 2003 | by Jennifer Whitehead,

LONDON - Wildman rocker Alice Cooper cooks gammon for Ronnie Corbett's supper in a new television advertising campaign, part of a £20m marketing push to promote Sky's digital video recorders.

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