HOTLINE: Samsung appoints Palmer Hargreaves Mint
26 Jul 2002
Samsung, the Korean electronics giant, has appointed Palmer Hargreaves Mint to launch Samsung Contact, its business e-mail software, with a campaign targeted at finance and IT managers.
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Dyson, the vacuum cleaner manufacturer, has appointed Fallon in Minneapolis to handle its US advertising account. MediaCom will handle media planning and buying across the region.
Samsung, the Korean electronics giant, has appointed Palmer Hargreaves Mint to launch Samsung Contact, its business e-mail software, with a campaign targeted at finance and IT managers.
SCA Hygiene Products has invited Clemmow Hornby Inge, Fallon, Publicis and the incumbent on the account, Roose, to pitch for its £10 million Velvet toilet tissue business. - General release.
Pharmacia is launching an international print and poster campaign for the hereditary hair loss treatment Regaine, as it attempts to break down prejudices about treating baldness.
It didn't take long for Sony to develop a roving eye, it seems.
My old guv'nor of more than a decade, John Hegarty, used to caution against writing this column. Why piss off all the people who vote for your work on juries? was his reasoning (if not his language). As usual he's probably right. So I approached the Campaign package feeling like a cross between a naughty...
LONDON - TBWA has resigned its pan-European Cadbury business as it clears its decks to receive a flood of Masterfoods business across Europe.
SCA Hygiene Products has invited Clemmow Hornby Inge, Fallon, Publicis and incumbent Roose Partners to pitch for its £10m Velvet toilet tissue account.
Gillette has reported a rise in second-quarter profits on the back of strong sales of Venus and Mach3 razors and blades, Profits rose to £187m compared with £148m a year ago.
Wilkinson Sword is taking the fight to rival Gillette by signing a global sponsorship and licensing deal with Manchester United worth an estimated £10m.