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James Brown takes Jack monthly

09 Oct 2002 | by Claire Billings,

LONDON - The men's magazine Jack, founded by former Loaded editor James Brown, goes monthly next week and is backing the move with a special sample issue with a print run of 200,000.

F1 faces loss of sponsors Orange and MasterCard

09 Oct 2002 | by Mark Kleinman,

LONDON - Formula One is bracing itself for a £25m double sponsorship blow as Orange and MasterCard prepare to pull out of the sport.

BSkyB to beef up board with non-exec appointments

09 Oct 2002 | by Claire Billings,

LONDON - BSkyB is set to strengthen its board with the appointment of three independent non-executive directors.

Former FHM chief takes on managing director role at Emap's Automotive arm

09 Oct 2002 | by Claire Billings,

LONDON - Emap Consumer Media has appointed Philip Thomas as group managing director of Emap Automotive, home to Max Power and Motor Cycle News.

Walkers aims to relaunch Wotsits brand as Cheetos

09 Oct 2002 | by Tania Mason,

LONDON - Walkers is considering rebranding its recently acquired Wotsits as Cheetos, despite having failed in previous attempts to launch Cheetos in the UK.

Alcohol Concern slams sex in TV ads

09 Oct 2002 | by Tania Mason,

LONDON - Alcohol Concern has attacked the Independent Television Commission for failing to act against a growing number of drinks brands using sexual themes in their TV advertising.

Second half advertising outlook unclear says News Corp

09 Oct 2002 | by Staff,

NEW YORK - Rupert Murdoch said earlier today that the advertising outlook for the second half remained unclear despite improvement in the television advertising market.

Shell £70m direct review aims for 'consistency'

09 Oct 2002 | by Mark Kleinman,

LONDON - Shell is to put its £70m global below-the-line marketing spend up for pitch to achieve greater consistency between its brand advertising and retail communications.

No pain as Sensodyne posters make outdoor debut

09 Oct 2002 | by Jennifer Whitehead,

LONDON - People will be told they no longer have to grin and bear the pain of sensitive teeth, with the first outdoor campaign for Sensodyne toothpaste.

Incepta sees profits fall and no second-half upturn

09 Oct 2002 | by Staff,

LONDON – UK marketing services group Incepta, which owns the Citigate international PR network, has seen pre-tax profits collapse, dropping 34% in the six months to August and said it sees no prospect of an upturn in the second half.

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