26 Jul 2001
| by Claire Billings
LONDON - Shares in UK cable operator NRL surged 9% on the news that it is to shed 5,000 jobs over two years and consider disposing of its broadcast division, which is worth 2.5bn ( 1.8bn), in an attempt to accelerate its chances of breaking even in 2003.
26 Jul 2001
| by Claire Billings
LONDON - Carlton Communications and Thomson Multimedia have been given clearance to go ahead with their joint venture cinema advertising company by the EU Competition Commission.
LONDON - GWR Group, the UK radio group, said that it saw no significant recovery in the advertising market until the first quarter of 2002.
26 Jul 2001
| by Staff
NEW YORK - A new 200m ( 139.8m) KFC campaign debuts on US network television on Sunday, with Seinfeld actor Jason Alexander starring as a "Chicken Fanatic".
26 Jul 2001
| by by Louise Banbury
LONDON - The Food Standards Agency has slammed some members of the food industry for using misleading advertising labels on food packaging, and proposes tighter curbs on the use of words such as "fresh", "home-made" and "traditional".
26 Jul 2001
| by MARK KLEINMAN
The Department for Education and Skills (DfES) has handed Duckworth
Finn Grubb Waters a 7m brief to encourage young people from
underprivileged backgrounds into further education.
The project, dubbed 'Excellence Challenge', will involve the creation of
a brand identity and communications...
26 Jul 2001
| by MARK KLEINMAN
The government's annual adspend has soared to a record high of
almost 200m, according to figures published earlier this
week.
Its 192m spend for the year ending March 2001 represents a rise
of nearly 70% on the previous 12 months.
The COI Communications annual report, which details...
26 Jul 2001
| by MARK KLEINMAN
Centrica Telecommunications has hired former Orange and Cable &
Wireless marketer Phil Hendey as its commercial director, triggering a
review of the firm's agencies.
Hendey reports to Centrica Telecoms managing director Ian
El-Mokadem.
He will be responsible for all marketing activity...
26 Jul 2001
| by RAVI CHANDIRAMANI
Hans Snook, the founder and ex-chief executive of mobile phone
network Orange, is to launch a chain of health outlets extolling the
benefits of alternative medicine.
Snook is understood to have been working on the brand since he stepped
down from Orange in March, when the company floated...
26 Jul 2001
| by POPPY BRECH
Vizzavi, the internet portal joint-owned by Vodafone and Vivendi,
is to make its TV sponsorship debut by backing Pop Idols on ITV in a
deal believed to be worth 2m.
The agreement will see Vizzavi link its brand with a search to find the
next Robbie Williams or Madonna. Pop Idols will offer...