HHCL & Partners is working with the former BT head of advertising and multimedia communications, Tim Patten, to set up a new standalone agency, which will focus on digital communications and direct marketing. Patten left HPT Brand Response, where he was the managing partner, late last...
Ogilvy has landed an emergency campaign for the Government to reassure the public that the countryside is 'open for business' despite the foot-and-mouth crisis. Ogilvy, the standby agency for COI Communications, won the brief because there was no time to hold a pitch. Public information...
Ogilvy has appointed TBWA/London's creative group heads, Nigel Roberts and Paul Belford, as creative directors, in a bid to revive its flagging creative reputation. Roberts and Belford will report to Steve Dunn, Ogilvy's executive creative director, who has now ended his search for a copywriting...
Interpublic has jumped ahead of WPP as the world's largest advertising group after this week's pounds 1.47 billion acquisition of True North FCB Worldwide. True North's main agency headed by Brendan Ryan, its chief executive, will operate as the third global agency network of IPG alongside...
Kickers, the footwear and clothing label owned by the Pentland Group, is putting its UK creative account out to pitch and is talking to a number of undisclosed agencies about the task. The pitch is being overseen by the marketing director for Kickers, Willie Irvine. He said: 'We're still...
FCB senior managers reacted with relief this week at the news that the network's True North parent is to join the Interpublic stable in a pounds 1.47 billion deal. As the agreement creating the world's largest communications group was announced on Monday morning, executives were not hiding...
The acquisition of True North by Interpublic will solve the problems faced by the former in establishing a strong global media network, while the latter may decide to add a third network to its international media presence. In the UK, the deal throws into doubt the status of Banks Hoggins...
The True North and Interpublic deal is not likely to bring immediate changes for Interpublic's three main marketing services networks but will move IPG into third place in the league of global direct-marketing players. Lowe Live, McCann Relationship Marketing Worldwide and Draft Worldwide...
Not so long ago, True North could have named its own price for selling out to one of the leviathans of international advertising. But the loss of DaimlerChrysler last autumn to BBDO means that Interpublic has been able to strike a flash deal on several counts. It is good for IPG's chief...
Stephen Worley, the managing director of Rose Hackney Barber, is leaving the production company after seven years. He will be replaced by Matthew Brown and Tim Katz, who will become joint managing directors. Brown and Katz, who are both producers, have worked together since 1997....
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