LONDON - Turner Broadcasting has hired MindShare managing partner Jonathan Davies as vice-president of global client solutions.
Surf, the Lever Faberge detergent brand, is to sponsor ITV's Crossroads, in a deal that will see it rival Emmerdale backer Daz, the Procter & Gamble brand, in a real 'soap opera' battle.
Campbell Soup Company is pulling the pounds 5m UK creative account for its Homepride and Campbell s soup brands out of Rainey Kelly Campbell Roalfe/Y&R, and handing it to Abbott Mead Vickers BBDO.
Amazon.com has promoted UK marketing director Tom Allchurch to the new post of European marketing director, as the e-tailer fights for global profitability.
Umbro director of marketing communications Shay Boyd, one of the sportswear brand s most senior international marketers, has quit the firm abruptly without a job to go to.
Colgate, British Airways, Nokia, Persil and Heinz are among the UK s most trusted brands, according to research by Reader s Digest revealed exclusively this week in Marketing.
Heinz has hired Farm Communications to help launch its Instant 99% Fat-Free Noodles brand, marking a rare account move by the food giant outside its global agency, Leo Burnett.
Dell is understood to be reviewing its dollars 50m (pounds 35m) global corporate branding business, currently with BBDO Worldwide. The PC manufacturer is in talks with DDB Worldwide, Lowe Lintas and True North-owned Temerlin McClain.
BBC Worldwide s Eve magazine has revealed its first audited circulation figure. Launched in August, the title s first ABC is 129,711. The audit is based on sales between August and December 2000.
Tesco and Lloyds Pharmacy are to introduce online kiosks in their stores that will offer childcare advice to customers after signing partnerships with the government.
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