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Coke considers dumping ‘Enjoy’ ad slogan

Speculation is growing that Coca-Cola is to drop its “Enjoy” advertising slogan, which was unveiled to much acclaim last year following a worldwide slump in sales.

News Corp’s DirecTV deal stalls

Merger discussions between News Corporation and General Motors about News Corp’s reverse takeover of US direct-to-home satellite service DirecTV are said to be stalling because GM is unhappy with the amount being offered as part of the deal.

Interpublic delivers solid growth in fourth quarter

Worldwide revenues for the Interpublic Group of Companies increased 6% during the fourth quarter of 2000 to 1.6bn ( 1.2bn) from 1.5bn ( 1.1bn) in 1999.

Electronics Boutique saves BarrysWorld

Computer games retailer Electronics Boutique has bought BarrysWorld.com, the UK gaming site that went into voluntary liquidation last month, for 400,000.

EM.TV kicks up a storm over plans for F1

Debt-ridden German media group EM.TV is today expected to increase its stake in the Formula 1 rights-holding company SLEC to a majority holding, despite growing opposition from the sport’s major players.

Dentsu to raise as much as $2bn in float

Dentsu, one of the world’s largest advertising agencies, is go public and float 15%-20% of its stock in a move which will raise between 1bn and 2bn ( 0.69bn and 1.39bn).

United Business Media prepares for £2bn spending spree

Former ITV company United Business Media is preparing to spend up to 2bn on a number of business-to-business acquisitions, which could see it increase its market research empire globally.

Vivendi rejects deal with Bertelsmann and Napster

Jean-Marie Messier, chief executive of Vivendi Universal, has rejected a deal with rival music group Bertelsmann and its partner Napster on the grounds that the online music-swapping service would receive too great a share of royalties.

Mezzmusic.com in management buyout

Bar and restaurant group Mezzanine has sold its online dance music business mezzmusic.com to its management for 750,000.

Havas considers name change

French advertising group Havas Advertising is considering a change of name, according to French newspaper Les Echos.

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