26 Jan 2001
| by IAN DARBY
Mark Sheard and Steven Penny, the founders of the direct marketing agency Stretch the Horizon, have left the agency following a decision by owner Mosaic Group Marketing Services to merge it with other parts of the group.
26 Jan 2001
| by IAN DARBY
Mark Sheard and Steven Penny, the founders of the direct marketing agency Stretch the Horizon, have left the agency following a decision by owner Mosaic Group Marketing Services to merge it with other parts of the group.
25 Jan 2001
| by MARK KLEINMAN
The Guide Dogs for the Blind Association (GDBA) has called a review of its pounds 1m direct marketing account in a move that signals the end of Smith Bundy Carlson s two-year hold on the business.
25 Jan 2001
The Direct Marketing Association has expressed concern over EU proposals to limit direct marketers use of e-mail. Under a proposed EU Directive, companies will be unable to use e-mail to market to consumers unless they have given their prior consent. The DMA is alarmed that the Directive makes no distinction...
25 Jan 2001
A Royal Mail-commissioned survey claimed last week that up to 70% of holidaymakers would buy another product or service from their travel agent if they received information by direct mail. The research, carried out by Direct Mail Information Service, shows the travel industry leading the way in encouraging...
25 Jan 2001
Target Direct Marketing has reshuffled its staff as part of a restructure designed help the agency cope with expansion it has planned for later this year. Client service director Paul Farthing has moved to the role of client development director, while senior account manager James Long is promoted to...
25 Jan 2001
Within the space of a year we have seen high-tech and IT companies slip into the FTSE 100 and out again. These seismic shifts in corporate fortunes have resonated within the world of direct marketing recruitment. Staff are now falling out of love with the dotcoms.
But should we be so ready to welcome...
25 Jan 2001
Elodie Middlebrook is the new online marketing manager at The Jeroboams Group, responsible for the development of the company's internet presence, customer database and direct marketing. Middlebrook joins from Jobson Publishing where she was marketing manager.
25 Jan 2001
Andrew Bennett is chief executive officer at Colleagues Direct Marketing. He has been with the company since its inception in 1987. Prior to joining Colleagues, he worked with Damart Mail Order. Colleagues' clients include Norwich Union and National Provincial Insurance.
Creative, optimistic...
23 Jan 2001
AOL UK has appointed Sharon Lang and Clare Lawrence as directors of brand and direct marketing respectively.