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REVIEW: Marketing and advertising news in the week’s press

Smile.co.uk, the internet bank owned by the Co-operative Bank, has hired the start-up agency Farm to manage its advertising. Farm, which was launched last year by a team including the former political lobbyist Derek Draper, pitched against Abbott Mead Vickers BBDO and Rainey Kelly Campbell Roalfe/Y&R...

Aer Lingus expands ’personality’ ads

The Irish state airline Aer Lingus is broadening its personality campaign to convince more business travellers that they can save time by flying with the company.

MEDIA: SPOTLIGHT ON: TDI - TDI’s purchase of Giraudy is part of a broader growth plan/TDI isn’t just a UK company selling advertising on the tube, Alasdair Reid writes

Back in March, TDI acquired the French outdoor contractor Giraudy for pounds 270 million. The deal included 70,000 French panels plus a small Spanish subsidiary. This transaction, added to earlier deals in Finland and the Netherlands, substantially enhanced TDI s presence in continental Europe.

CAMPAIGN DIARY: Souter gets talking to another supermodel. So how does he do it?

Abbott Mead Vickers BBDO s Peter Souter may appear to be an unassuming sort at first glance, but the executive creative director s persistent rubbing of shoulders with beautiful women has to be more than just a series of happy coincidences.

Aussie takes BA top job as brand sets new course

British Airways has handed the role of chief executive to Australian airline executive Rod Eddington, who will take up the post from May 1.

Air Miles enlists TBWA to handle expansion plans

Air Miles, the British Airways loyalty scheme, has appointed TBWA GGT Simons Palmer to handle its ad business.

BA celebrity ads lead pounds 4m image update for 2000

British Airways is positioning itself as the airline for 21st century air travel with its new star-studded ad campaign.

S&N puts pounds 100m in Premier Lodge re-development

Scottish & Newcastle Retail is to invest pounds 100m in a major development programme for its budget accommodation brand Premier Lodge.

OPINION: Profile - Going places/Tony Bennett, Chief executive officer, Destinex

Tony Bennett is no Martha Lane Fox. He won t be appearing on the front pages of national newspapers as a young dotcom entrepreneur. But Bennett was drawing up marketing plans when the Lastminute.com duo were still revising for their GCSEs, a fact undoubtedly in his favour in the unforgiving world of...

CAREERS: Movers

Donald Hamilton has been appointed as director of new media development at customer relationship management consultancy Dunnhumby. He will oversee the company s current new media activities and develop e-CRM strategies. He was formerly director of direct marketing at Claritas.

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