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Welsman exits Sony for top Speedy Tomato job.

21 Dec 2000 | by BEN ROSIER

Alan Welsman, UK marketing chief of Sony Computer Entertainment (SCE) has quit the company after seven years to take the top marketing job at Speedy Tomato, the multi-access portal set up by Scandinavia-based Telia AB.

BBC adds three to marketing line-up

21 Dec 2000 | by POPPY BRECH

The BBC has moved a step closer to filling its senior marketing line-up by appointing heads of marketing for BBC 2, BBC4 and BBC News and a head of audience innovation.

Cosmos holiday Tube ad banned for 'risque' line

21 Dec 2000

London Underground (LU) has banned an ad to promote Cosmos new clubbing brochure because it was too risque.

RIO 2000 study urges web businesses to think local

21 Dec 2000

E-commerce marketers risk alienating consumers and undermining their brands unless they take a local approach to their online strategies, according to a new survey by Research International.

MEDIA: ITV fights 'niche' rivals with schedule refocus

21 Dec 2000 | by POPPY BRECH

ITV is to battle against the rise of niche-targeted channels by overhauling its day- and peaktime programming. The aim is to position itself to advertisers as the best vehicle for large, but tightly targeted demographic audiences.

MEDIA: IPC's Later hires marketing chief from Paramount

21 Dec 2000

IPC Music & Sport has hired Paramount Comedy Channel consumer marketing manager Cecilia Parker to be the new marketing manager for Later.

MEDIA: Siemens extends film links with BSkyB

21 Dec 2000 | by POPPY BRECH

Siemens mobile phones is to quadruple its investment with BSkyB by sponsoring premiere movie strands throughout 2001.

MEDIA BRIEFS

21 Dec 2000

AOL and Time Warner have had their pounds 70bn merger approved by the Federal Trade Commission nearly a year after they announced their plans to merge. Time Warner must open its network to rival internet companies as part of the deal, though AOL is expected to get preferential treatment.

MEDIA BRIEFS

21 Dec 2000

Richard Desmond has sold the Express Newspaper internet assets for pounds 1 to stockbroker Seymour Pierce, who will try to sell them or put them into hibernation for sale at a later stage. The four sites - Express.co.uk, Sportlive.co.uk, Companyleader. com and Allaboutparents.com were said to be costing...

MEDIA BRIEFS

21 Dec 2000

Downing Street has announced that Gavyn Davies will become vice-chairman of the BBC from January 1. Davies chaired the committee, that produced a report earlier this year on the future funding of the BBC. Its proposals included a pounds 24 digital licence fee and partial privatisation of BBC Worldwide...

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