BMW Group looks to consolidate line-up of media agencies
07 May 1999 | by ANNA GRIFFITHS
BMW Group is reviewing its global strategic and media buying business with a view to reducing the agencies working on its BMW, Rover and Land Rover brands.
BSkyB is to switch off its analogue transmission signal from the end of 2002 in a move that is set to transform the digital television revolution in the UK.
BMW Group is reviewing its global strategic and media buying business with a view to reducing the agencies working on its BMW, Rover and Land Rover brands.
The toy giant, Hasbro, is preparing to review its pounds 20 million creative and media buying accounts and has already kicked off discussions with a number of agencies.
RPM3 has reaped the rewards of more than 12 months spent wooing the furniture retailer, Courts, by wrestling a slice of the business from Lowe Howard-Spink.
TBWA GGT Simons Palmer led the UK advertising cause at Wednesday night s British Design & Art Direction Awards, landing five of the 18 silvers won by the ad industry.
Congratulations to all the winners of this year s D s a genuine new creative force in Britain called TBWA. Trevor Beattie should worry if he is destined never to win a pencil, while the TBWA creative department continues to build on this year s successes.
Extra advertising minutage will not alleviate TV inflation because the market will absorb any new supply within 18 months, according to a report by MindShare.
The cable operator, United Pan-Europe Communications, is looking for an agency to boost its profile across Europe with an estimated spend of pounds 25 million.
News International will advertise its online service, CurrantBun.com, on television this week as part of a pounds 1 million-plus television and radio campaign.
Grey is about to suffer another high-level defection with the departure of Matthew Clark, the agency s commercial director.