to remove filtersNI and Telegraph clash on pictures
20 May 1999 | by ANNE-MARIE CRAWFORD
The Telegraph Group has lodged a formal complaint with the Premier League accusing News International of doctoring football photographs to remove its branding from hoardings.
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Prudential hires AMV planner for corporate drive
20 May 1999 | by STEVE BELL
Insurance giant Prudential has poached Tara Macleod, a senior planner with Abbott Mead Vickers BBDO, to develop a corporate brand strategy for its seven business operations.
Insider lands BT’s top marketing job
20 May 1999 | by LISA CAMPBELL
BT has appointed a successor to Afshin Mohebbi, the telecoms giant s most senior marketer who resigned from the company two weeks ago to join US internet giant Qwest Communications.
Mitsubishi gives RPM3 days to do all-new strategy
20 May 1999 | by LUCY BARRETT
Mitsubishi has delivered an ultimatum to its advertising agency to help revive its brand as it announces 70 job losses in the UK.
War Museum to seek agency for Holocaust task
20 May 1999 | by LISA CAMPBELL
The Imperial War Museum is briefing some of the UK s top advertising agencies on devising a powerful yet sensitive communications strategy for the UK s first exhibition about the Holocaust.
Conde Nast sells stake in Wagadon publishing
20 May 1999 | by ANNE-MARIE CRAWFORD
Conde Nast has pulled out of its ten-year involvement with Wagadon, publisher of The Face and Arena, after disagreement over the direction of the publisher.
Stop Press
20 May 1999 | by ANNE-MARIE CRAWFORD
Bass is hoping to revitalise the alcopops sector by launching a low-calorie version of its Hooch brand. Hooch Light launches at the end of July, with a heavyweight consumer PR and press advertising campaign. The advertising will be handled through Euro Wnek Gosper RSCG. Bass is still talking to PR agencies....
ISBA acts to avert ’hidden’ costs of interactive TV ads
20 May 1999 | by ANNE-MARIE CRAWFORD
Advertisers risk being hit by a barrage of hidden costs when they start using interactive TV, because of fundamental differences between the three rival digital operators.
M&S goes online to reverse crisis
20 May 1999 | by ALEXANDRA JARDINE
Marks & Spencer is the latest UK retailer to turn to the web to revive its fortunes.
Swinton pushes impartial advice with pounds 5m TV ads
20 May 1999 | by LUCY BARRETT
Swinton Insurance is changing its strategy to stress the objectivity of its insurance advice, repositioning itself as The Impartial Advice Company in a pounds 5m ad campaign.
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