Rocket has picked up a clutch of wins amounting to a claimed pounds
6 million in billings with its appointment by the entertainment software
publisher, Eidos Interactive, alongside the Ministry of Sound and
Granada Sky Broadcasting.
Sega Europe is to hold a pan-European review of its pounds 63
million media planning and buying business as it prepares to see pitches
for the creative task at the end of this week.
29 Jan 1999
| by CLAIRE COZENS
Soccer s hardman, Vinnie Jones, is to team up with the ex-England
captain, Gary Lineker, in a new television ad for Walkers Crisps. Abbott
Mead Vickers BBDO inherited the Lineker campaign from BMP DDB last year.
- The Sun
29 Jan 1999
| by DOMINIC MILLS
I know it s a little cruel, but it is hard to suppress a giggle at
the thought of agencies as conventional as Abbott Mead Vickers, HHCL,
Duckworth Finn and Wieden s new youth account. Indeed, there
is something risible about the whole idea of BT holding a separate youth
pitch. It s not difficult to...
28 Jan 1999
| by IAN DARBY
Highland Distillers Group has created a standalone company in the
UK to boost its performance in the spirits market. The division, headed
by managing director Paul Grimwood will incorporate Remy & Associates
and its Cointreau brands, which the company acquired last year. There
will be around 50 redundancies...
28 Jan 1999
| by ALEXANDRA JARDINE
Motorola has restructured its consumer marketing department,
appointing Keith Johnson as operations director for consumer solutions.
He will take charge of UK marketing, advertising, call centres and
direct marketing.
28 Jan 1999
| by ALEXANDRA JARDINE
Games publisher Gremlin Interactive is strengthening its Actua
Sports brand by signing a licensing deal with the PGA European Tour. The
three-year licence allows it to simulate golf courses and players down
to their mannerisms. The golf series, in its fourth year, has earned
Gremlin pounds 6m.
28 Jan 1999
| by LISA CAMPBELL
Oftel is understood to be considering a U-turn on controversial
plans to introduce an extra digit for all freephone numbers.
28 Jan 1999
| by ANNE-MARIE CRAWFORD
Telecommunications group Tele2 Europe has appointed MediaVest as
its pan-European media agency.
28 Jan 1999
| by ANNE-MARIE CRAWFORD
The Sunday Business is launching a special millennium rate card to
capitalise on interest shown by the IT and retail sectors in advertising
around the event.