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Industry worry over Sky-Man U threat to TV ads

10 Sep 1998 | by ANNE-MARIE CRAWFORD

Viewers may have less access to football on terrestrial television and advertisers will be forced to pay more to reach them if BSkyB s bid to buy Manchester United is given the nod.

Lever tablets to block P&G move

10 Sep 1998 | by STEVE BELL

Lever Brothers is to capitalise on the lead that its Persil tablets have given it over Procter s Ariel by launching laundry detergent tablets for its Surf and Radion brands next year.

Barclaycard calls shock review

10 Sep 1998 | by LUCY BARRETT

Barclaycard has put its creative account, currently handled by BMP DDB, up for grabs.

Heinz shakes up its pounds 90m global ketchup account

10 Sep 1998

Heinz has confirmed that it is conducting a global review of advertising arrangements for its ketchup brand, just days after launching a new TV campaign for the sauce across continental Europe.

Marketing guru Peppers opens operation in UK

10 Sep 1998 | by DANNY ROGERS

US relationship marketing company Marketing1to1/Peppers and Rogers Group this week opens its first European operation in the UK.

STOP PRESS

10 Sep 1998 | by STEVE BELL

Dominic Myers, Somerfield s associate director of marketing, left the company on Tuesday. His departure follows that of former marketing director David Coles, who left in April after the store s merger with Kwik Save was announced. Alan Shepherd, formerly marketing director for Kwik Save, has been appointed...

Publicis wins global H-P account

10 Sep 1998 | by STEVE BELL

Hewlett-Packard (H-P) has appointed Publicis as its global ad agency for its PC business - an account worth dollars 200m (pounds 121m). It is the last of the three PC heavyweights, after Compaq and IBM, to centralise its advertising.

P&G to expand haircare brand

10 Sep 1998 | by STEVE BELL

Procter & Gamble is planning to extend its Wash & Go shampoo brand into a major haircare range, starting with the roll-out of Wash & Go hairspray across Europe following a trial of five styling products in the Irish Republic.

Patak’s chief to exit

10 Sep 1998

Indian foods firm Patak s has lost its UK sales and marketing director Phil Lynas.

Electrolux FoodCare

10 Sep 1998

A new Electrolux FoodCare pan-European press campaign is to break in the UK on September 15. The four ads, created by Bartle Bogle Hegarty with media planned and bought by Motive, show in magnified, scientific detail the effect that Electrolux appliances have on the transformation and storage of food....

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