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Benckiser picks WCRS for pounds 5m Vanish account

WCRS has won a coveted place on the roster of the German-owned household goods giant, Benckiser, by scooping the pounds 5 million advertising account of its Vanish range of stain removers.

HOTLINE

Nike (UK) is to take Savacentre to court over allegations that the Sainsbury s subsidiary is selling counterfeit Nike goods in its stores. The sports giant said HM Customs had alerted it to a suspicious consignment of 25,000 garments spotted entering the country. Nike officials later claimed to have...

P&G expects to put dollars 2.4bn of adspend into digital formats

Procter s largest advertiser, has forecast that 80 per cent of its dollars 3 billion global advertising budget could be spent on interactive digital media within the next five years.

TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

The press release from Sky says that Seinfeld is often described as a show about nothing . Certainly, when random scenes reveal someone in a restaurant being castigated for eating a sandwich with eww, fingers - it s now cool to eat them with a knife and fork - one can acquiesce.

OPINION: TURKEY OF THE WEEK

Gordon MacMillan chooses the new Armani spot: It s those aloof-looking models. Shot in black and white. Stilted voices. Again. They say things such as she wants me , he likes to be touched and she s mine . No seriously. It s irony-free and not a spoof. Armani s new fragrance, brought to you by...

PRIVTE VIEW

Unless you are sent brilliant campaigns, these reviews can be a bit daunting to someone like me who has about five friends.

CAMPAIGN DIARY: Why Laser duo took it on the chin for Gillette

There is little people won t do to help out a client or advertiser.

Pfizer campaign to attack poor press on Viagra

Pfizer is planning an awareness-raising campaign for erectile dysfunction (ED) to coincide with the UK launch of its Viagra drug, now expected next month.

NEW MEDIA: Gillette to push razor launch via online campaign

Gillette, the personal-products company famous for its razors, is investing heavily in online advertising for the launch of the UK s first triple-blade razor.

AMV BBDO to keep UK Wella task despite loss of global business

Abbott Mead Vickers BBDO is expected to keep pounds 10 million of Wella haircare business in the UK in spite of BBDO s loss of the global account, estimated to be worth dollars 50 million.

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