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BMP DDB triumphs in pitch for Reuters worldwide account

27 Jun 1997 | by ANNA GRIFFITHS

BMP DDB has beaten Saatchi and Saatchi, Lowe Howard-Spink and M pounds 15 million-plus worldwide account for the DDB global network.

News bodies face up to an unstable future

27 Jun 1997 | by ANNA GRIFFITHS

Concern is growing that the Mirror Group s decision to withdraw from the Newspaper Publishers Association will lead to a break up of newspaper industry bodies.

Compaq awards prize to Initiative

27 Jun 1997 | by CLAIRE BEALE

Initiative Media has scooped the pounds 33 million pan-European media buying account for Compaq as part of an international review by the computer giant.

Maher Bird starts to build staffing levels with two new hirings

27 Jun 1997

Maher Bird Associates has started to rebuild its staff numbers following the exodus of key personnel which began early this year.

REVIEW: Marketing and advertising news in the week’s press

27 Jun 1997 | by MICHELE MARTIN

Robert Bailey, the Heinz sales and marketing director, has been promoted to head the company s grocery division s sales across Europe. In the UK - which is Heinz s biggest European market - marketing will be controlled by Jane St Clair-Miller, the current general manager of consumer communications....

CDP unleashes Lipovitan on UK

27 Jun 1997 | by MICHELE MARTIN

CDP is capitalising on the Japanese reputation for working hard and playing even harder to launch a new energy drink.

JWT unveils first work for Mazda 626 launch

27 Jun 1997 | by MICHELE MARTIN

Mazda is being positioned as one of the most intelligently designed cars on the market in the first work for the brand from J. Walter Thompson in London.

Oldham in surprise move from radio to take up new TDI job

27 Jun 1997 | by EMMA HALL

Andrew Oldham, sales director of Capital Radio s soon-to-be-disbanded sales house, Media Sales and Marketing, is to move to the transport and outdoor specialist, TDI, where he will be its commercial director.

Rainey Kelly gives colour to Ionica

27 Jun 1997 | by EMMA HALL

Rainey Kelly Campbell Roalfe launches the second phase of Ionica s assault on the UK telecoms market this week, with a TV, press and poster campaign to promote the benefits of the digital regional telecoms network.

Leo Burnett creates surrealist effect for Gordon’s press ads

27 Jun 1997 | by JOHN TYLEE

Gordon s Gin has unveiled two press ads as part of its innervigoration campaign through Leo Burnett.

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