The latest ads for animal charity, Tusk Force, show no mercy, Mairi Clark says.
Tim Delaney, the chairman of the Creative Directors Forum, will be reading this. So will Cecilia Garnett, the chairman of the Advertising Film and Videotape Producers Association. But that s as close as they ll get following their spectacular tiff at the Groucho Club (Campaign, last week).
The simultaneous release of consumer magazine circulations on ABC day provides an avalanche of numbers. These figures are more than enough to be getting on with, surely? Not so. Agencies and advertisers seem insatiable - they want the figures once a quarter or even monthly. Is this a good idea? Alasdair...
John Owen chooses the Hula Hoops tactical ads, running in Newcastle United s match programmes to greet the arrival of King Kenny Dalglish as Kevin Keegan s successor. It s always nice when people spot opportunities for tactical ads and even nicer when they actually use them. I trust the refreshment...
High fashion meets a high ABC due to subtle editorial changes, Alex Russell says.
John Harlow believes he s found a gap in the market, Anne-Marie Crawford says.
I don t know who invented the phrase management of long-term decline , but it s now one of those sayings that has acquired a common currency.
Maiden Outdoor and Mills and Allen have finalised the first stage of their new marketing initiative to promote the 48- and 96-sheet poster sector. The two contractors are to launch a pounds 1 million free offer to attract new advertisers to the large formats.
Alasdair Reid investigates the influence advertisers have in shaping the media.
Making their debut on Channel 4, the Geordie actors-turned-pop-stars-turned-TV-presenters got off to a cracking start as Ant quipped: You know why it s called Channel 4? Because that s its average audience. Or, as someone else put it, that s double the audience of the Big Breakfast.
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