O&M and Y&R fight to handle pan-Euro Ford Puma ad task
28 Feb 1997 | by HARRIET GREEN
Ogilvy and Mather, Ford UK s agency, is battling with Young and Rubicam for the dollars 15 million pan-European launch account of the new sports coupe, the Puma.
Roose and Partners has scooped the pounds 6 million Kleenex toilet tissues and kitchen towels business after pitching against Abbott Mead Vickers BBDO, Simons Palmer Clemmow Johnson and Banks Hoggins O Shea.
Ogilvy and Mather, Ford UK s agency, is battling with Young and Rubicam for the dollars 15 million pan-European launch account of the new sports coupe, the Puma.
The food conglomerate, CPC, which owns brands such as Hellmann s mayonnaise, Marmite and Ambrosia Cream Rice, is reviewing its pounds 16.5 million media account.
Trevor Beattie is to join GGT as its creative director in a move that ends weeks of speculation about the fate of the high-profile former TBWA creative chief.
Abbott Mead Vickers BBDO has shot to the top of the annual Campaign Top 300 Agencies league with a 24.29 per cent year-on-year rise in billings to pounds 306.81 million (ACN MEAL).
Teaching is set to become the latest profession to turn to advertising to boost its image.
MPs have blocked Government plans to lift the advertising ban currently imposed on the bingo industry.
Legal and General is to overhaul its pounds 14 million media spend, and is set to invite selected media agencies to pitch for a centralised above- the-line and direct response media buying account.
Leo Burnett and its Dublin-based affiliate, Young Advertising, have scooped Procter and Gamble s pounds 8 million media planning and buying account in Ireland.
Lowe Howard-Spink has promoted Colm Feeney to broadcast director as its media department prepares to re-open as Western International Media on Monday.