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NEWS: Tories call for Rodgers to quit ASA

27 Sep 1996 | by OUR PARLIAMENTARY CORRESPONDENT

Tory MPs have called for the resignation of Lord Rodgers, the chairman of the Advertising Standards Authority, in a dramatic escalation of the row over the ASA s recent rulings on political ads.

NEWS: Emap Metro trawls for shop to launch ‘hip’ Neon film title

27 Sep 1996

Emap Metro is launching a trendy new film magazine called Neon and is drawing up a shortlist of agencies in preparation for a pounds 1.5 million advertising push.

NEWS: Mortimer scoops Direct Line’s pounds 13m

27 Sep 1996 | by HARRIET GREEN

Mortimer Whittaker O Sullivan - the fledgling agency formerly known as Advertising Options and a part of the GGT Group - has beaten the incumbent, TBWA, to Direct Line s pounds 13 million creative account after a three-way pitch.

NEWS: Colebrook promoted to new JWT global position

27 Sep 1996

Miles Colebrook, president and chief executive of J. Walter Thompson Europe for the past seven years, has been promoted to the new position of international group president of JWT Worldwide.

NEWS: Capital FM secures top jock Tarrant for three-year contract

27 Sep 1996 | by ANNE-MARIE CRAWFORD

Capital Radio has signed its best-known DJ, Chris Tarrant, for another three years, scotching speculation that he was poised to quit the station.

NEWS: Dorlands raids O&M for direct chiefs

27 Sep 1996

Bates Dorland has raided the Ogilvy and Mather group for two of its top direct marketers to form the new management team of its through-the-line satellite agency, Bates Communications.

NEWS: Sales houses moot loyalty schemes to reward advertisers

27 Sep 1996

ITV sales houses are pushing hard for the reintroduction of volume discount scales on ratecard in a desperate bid to keep major advertisers loyal to the network.

NEWS: Ad debut for Kissinger in AMV Economist film

27 Sep 1996 | by JOHN TYLEE

Henry Kissinger, the former US secretary of state and advisor to a string of presidents, is to make his first ad appearance in a British television commercial.

NEWS: Guinness appoints Publicis London to run pan-Euro push

27 Sep 1996

Guinness has picked the Publicis agency in London to handle its advertising push into mainland Europe.

NEWS: Guardian set to extend grasp on classifieds with online version

27 Sep 1996 | by GORDON MACMILLAN

The Guardian will attempt to harden its hold on recruitment advertising through the launch of RecruitNet, an online facility that will place all Guardian recruitment ads on the Internet.

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