29 Nov 1996
| by ANNE-MARIE CRAWFORD
The TV airtime market could be in for its biggest change yet, as Laser
Sales this week announced that it would trade on a client-by-client
basis with CIA Medianetwork in future. The two sides are also due
finally to settle their dispute, with Laser accepting CIA s
unconditional offer of around pounds...
29 Nov 1996
| by HARRIET GREEN
Jo Godman, the managing director of RSA Films, left the company abruptly
on Tuesday evening. She is understood to be setting up a rival
production company.
29 Nov 1996
| by EMMA HALL
The long-awaited findings of two years of investigation into commercial
production procedures are published this week, as an industry working
party makes public its updated report, known as Pliatzky 2.
29 Nov 1996
| by RICHARD COOK
Channel 5 has secured additional programme funds to pay for the movie
acquisition spree it kicked off this week with a multi-film deal with
Twentieth Century Fox.
29 Nov 1996
Doner Cardwell Hawkins has scooped the pounds 2.5 million Carlton Select
and Carlton Food Network cable TV accounts following a competitive pitch
against four undisclosed agencies. The media account is still under
review.
29 Nov 1996
TSMS has become the first ITV sales house formally to offer volume
discount on ratecard, just two months after first pushing for the move.
Kimberly-Clark is pensioning off the three women whose bustling
household has provided the backdrop for Kleenex s TV advertising for the
past five years.
29 Nov 1996
| by EMMA HALL
Court Burkitt and Company has taken Malibu out of the local disco and
back to its Caribbean roots, with a raunchy pounds 2 million TV campaign
starting this weekend.
29 Nov 1996
| by CAROLINE MARSHALL
Stark Films, one of Soho s big-name production companies, has signed up
two star directors and launched a new pop promos division, Stark Naked.
29 Nov 1996
Bartle Bogle Hegarty s quirky faxes press campaign for the Elida
Faberge fragrance, Addiction, is set to move on to TV for Christmas.