NEWS: Four shops line up to take on TBWA for Morgan’s rum task
29 Nov 1996 | by EMMA HALL
Seagram UK has asked non-roster agencies to pitch for its pounds 4 million Captain Morgan s Spiced rum account, currently held by TBWA.
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The TV airtime market could be in for its biggest change yet, as Laser Sales this week announced that it would trade on a client-by-client basis with CIA Medianetwork in future. The two sides are also due finally to settle their dispute, with Laser accepting CIA s unconditional offer of around pounds...
Seagram UK has asked non-roster agencies to pitch for its pounds 4 million Captain Morgan s Spiced rum account, currently held by TBWA.
Bausch and Lomb has split with Bartle Bogle Hegarty just five months after appointing the agency to run the global advertising for its flagship sunglasses brand, Ray-Ban.
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Channel 5 has secured additional programme funds to pay for the movie acquisition spree it kicked off this week with a multi-film deal with Twentieth Century Fox.