Metro, the free newspaper owned by Daily Mail & General Trust, is backing its new online gaming platform, Metro Play, with a £1.9m national ad campaign using the tagline "More rewarding ways to Metro Play".
Barclaycard is giving Twitter users the chance to have a song written about them as part of a campaign by Dare to promote its bespoke offers service. Between 20-24 May, a team of musicians has been on hand at a London studio to create personalised ballads for people who Tweeted @bespokeoffers. Musicians...
OgilvyOne has hired Mark South as regional director of strategic services for Europe, Africa and the Middle East (EAME).
Counting down the ten most recalled ads, in association with TNS and Ebiquity.
First Direct is rolling out its biggest ever ad campaign and repositioning as "the unexpected bank", reinforcing its credentials as a challenger brand against traditional high street banks.
Barclaycard has launched a live digital campaign with Dare, featuring internet stars including Brett Domino Trio creating personalised songs for tweeters, such as Derren Brown, to promote its Bespoke Offers.
The trustees of a pension scheme for UK employees of collapsed photo firm Kodak have appointed Smithfield to advise on comms around its controversial $650m (£427m) settlement with parent firm Eastman Kodak.
Santander, the UK retail and corporate bank, has called a review of its £27 million media planning and buying account, currently held by Carat.
Consumers receive an average of two nuisance calls per week, with Payment Protection Insurance (PPI) claims companies the biggest offenders, according to Ofcom.
The retirement of Manchester United manager Sir Alex Ferguson has dominated the sporting headlines, but to date little has been said about the impact his departure would have on the club's commercial partners.
to remove filters