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Client view: Adopting a new approach

24 May 2012 | by Adam Hill

Barnardo's public affairs team scored a major hit in changing the Government's approach to adoption. Puja Darbari, UK director of policy, research and media, tells Adam Hill why this was so important.

Of boardrooms and politics

24 May 2012 | by Kevin Bell, Maitland Political

Politics has always mattered to business but in an age of public scrutiny it is even more vital, says Kevin Bell of Maitland Political.

Taking on the challenge

24 May 2012 | by Oliver Pauley, Portland

We must spot trends and expand our expertise if we are to succeed in today's complex world, says Oliver Pauley of Portland.

Capturing hearts and minds

24 May 2012 | by Elin Twigge, PLMR

The best campaigns capture the public imagination long before they tackle the Government, says Elin Twigge of PLMR.

It's how you play the game

24 May 2012 | by Lionel Zetter & Charlie O'Rourke, AIMediaComms

Armed with the right tools and experience, lobbyists can be effective, ethical - and laudable, says Lionel Zetter & Charlie O'Rourke of AIMediaComms.

Sailing through stormy seas

24 May 2012 | by Ben Stafford, Cicero Consulting

Public affairs advisers must navigate increasingly choppy waters to protect client reputations, says Ben Stafford of Cicero Consulting.

Fighting the 'will of the web'

24 May 2012 | by Andrew Escott, Cohn & Wolfe

The rise of social media means policy-makers must arm themselves with facts, not opinion, says Andrew Escott of Cohn & Wolfe.

Making favourable decisions

24 May 2012 | by Richard Patient, Indigo Public Affairs

Getting positive results is all about ensuring that the right planning schemes are approved, says Richard Patient of Indigo Public Affairs.

A right mayoral job ahead

24 May 2012 | by Jonny Popper, London Communications Agency

Boris Johnson will need more than personality to make his second term in office a success, says Jonny Popper of London Communications Agency.

Inside: Critical mass

24 May 2012 | by Stuart Derrick

The digital agency Critical Mass has gone international with a creative offering that combines customer insight and innovation. As the London office looks to bolster its European credentials, Stuart Derrick asks what makes it different.

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