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Ford uses 'Europe's Super Bowl' to push technology credentials

23 May 2013 | by Alex Brownsell

Ford is using what it claims is Europe's "Super Bowl" moment to kick off a new brand campaign to promote the range of technologies available with its vehicles.

Creative business rankings

23 May 2013

24 May 2013: Changes in the middle of the table as Bartle Bogle Hegarty, WCRS, The Corner, McCann and Isobel all pick up an account each.

Media business rankings

23 May 2013

24 May 2013: Goodstuff Communications, Mindshare and UM London have all landed new business.

Social Brands 100: how brands have become more adept at using social media

23 May 2013 | by Gordon MacMillan

In 2012, brands became more adept at using social media and have achieved far greater levels of engagement, writes Gordon MacMillan.

Steve Sharp's legacy: The man who helped defeat Philip Green

22 May 2013 | by Matthew Chapman

Arguably no marketer has done more to shape a modern-day British brand than Steve Sharp. After almost a decade heading up Marks & Spencer's marketing he is bowing out gracefully from the bellwether retailer.

Lynx celebrates Africa's 18th birthday with social graffiti

22 May 2013

Brighton-based graffiti artists Pinky and Barney Chum101 used tweets using the hashtag #LynxAfrica18 to create a homage to Lynx Africa's coming of age.

Live: Thinkbox's 'TV Nation'

22 May 2013 | by Ben Hall

Live streamed coverage of Thinkbox's 'TV Nation' event, reviewing British life and marketing post-Olympics.

Interflora legal victory over M&S signals new 'cautious' approach to keyword bidding

22 May 2013 | by John Reynolds

Brands are likely to be more cautious when bidding online for competitors' keywords and phrases following a key High Court ruling, according to a legal expert.

OgilvyOne hires PwC marketer Mark South to board

22 May 2013 | by Magda Ibrahim

OgilvyOne has hired Mark South as regional director of strategic services for Europe, Africa and the Middle East (EAME).

Top ten ads of the week

22 May 2013

Counting down the ten most recalled ads, in association with TNS and Ebiquity.

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