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WWF "illegal wildlife trade" by Ogilvy & Mather

Ogilvy Mather s new campaign for the World Wide Fund for Nature highlights the growing rate of illegal wildlife trade in rhinos in Africa through a press campaign using an illustration by the studio Salamagica. The image depicts every stage of the illegal wildlife trade, from point of slaughter...

British Airways "great Gatwick ticket giveaway" by BBH

British Airways is launching what it describes as its biggest-ever ticket giveaway from Gatwick Airport via an initiative by Bartle Bogle Hegarty. The brand is giving away 48 pairs of tickets a day to commuters travelling through London s Victoria station. Commuters can test their flight skills on an...

National Citizen Service "it all starts at yes" by 18 Feet & Rising

18 Feet Rising has launched a campaign to encourage young people to sign up to the National Citizen Service, a government scheme that helps 16- and 17-year-olds take positive action in their lives. The agency has created a fashion range and a poster campaign, supported by press and PR, to promote...

The fine print

Alfredo Marcantonio pays tribute to one of the greatest copywriters of all time, Bob Levenson, who died last month.

Sunday Times launches campaign for app list

The Sunday Times has launched an integrated campaign to promote The Sunday Times App List 2013.

On the creative floor: Del Campo Saatchi & Saatchi

Rather than the usual city-centre location, Pablo Del Campo opted for a converted stable to inspire creativity and dialogue.

Graham Dury, co-editor, Viz

WHY Viz s 2013 calendar, created by Dury, adds a humorous element to the start of a new year. HOW He says: "This year s calendar is a collection of the collectible tat ads that we run in the comic. They tend not to make it into the annuals, so hopefully readers won t get a dreadful feeling of d...

Connected products confirm old brand truths

Agencies need to teach products to talk in the era of the Internet of Things, as the medium is still the message, Jessi Baker suggests.

Introducing the 3D spot edited by those who see it

A WCRS ad shows a woman happily cooking a meal or suffering abuse, depending on how the viewer elects to watch it. Ross Neil explains how.

Annie Leibovitz shoots Stella Artois campaign

Annie Leibovitz, the celebrated photographer, has shot a new campaign for Stella Artois called 'Timeless Beauty'.


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