30 Jun 2011
AMV BBDO has created an outdoor campaign for General Electric made up of live plants and flowers.
Wieden+Kennedy London took a Cyber Lions Bronze award this year at Cannes for its record breaking work with Wallace & Gromit creators Aardman Animations for Nokia. Here's another look at how the inventive film was created.
29 Jun 2011
Karmarama has created a new national TV campaign from Age UK to celebrate later life.
Nutella's recent "Wake up to Nutella" TV and video-on-demand (VOD) ad has escaped a ban by the Advertising Standards Authority (ASA), despite receiving 31 complaints that it was misleading and encouraged poor eating habits in children.
EHarmony, the dating website, is switching its focus from real-life couples to singles in its latest advertising campaign.
29 Jun 2011
Mother has created a 30" second TV campaign, 'little things' to announce the launch of the IKEA summer sale.
The ASA has ruled against some advertising claims first made for Cow & Gate Growing Up Milk in 2009, after a long-running investigation sparked by 78 complaints.
29 Jun 2011
| by Matt Dyke and Kevin Sutherland, AnalogFolk
Savvy companies are now less interested in Facebook 'likes' and are seeking brand advocates.
29 Jun 2011
| by Richard Neville, Elvis
As the digital landscape and the tools that it offers keep evolving, so must a brand's marketing model.
29 Jun 2011
| by Tim Hipperson and Stefan Kniess, G2
It is up to brands to take advantage of the abundance of customer data now available to them by translating these insights into engaging ideas.