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Entertainment: Five ways to get into gaming

08 Dec 2010 | by Peter Hay

Video game launches are becoming as high profile as film premieres. Peter Hay looks at how to capitalise on gaming's growing popularity.

Careers: Setting up an agency - Going it alone

02 Dec 2010 | by Cathy Bussey

Starting your own agency can be daunting, but if you get it right, the rewards can far outweigh the risks.

The Big Digital Debate: Highlights from the event

30 Nov 2010 | by Staff

Video highlights of the key questions and discussions from the debate.

Media Awards 2010: Campaign Promotion - My YouTube ad of the year: how the winner was chosen

19 Nov 2010

In the short history of online video-watching, one cardinal rule holds fast: the viewer is in control.

Mark Pinsent Shine Communications: The year of the network

18 Nov 2010 | by Mark Pinsent, Shine Communications

Key trends show that the online and offline worlds are coming together in one big network fusion.

Digital: Social Media Policy - What's your policy?

17 Nov 2010 | by Peter Hay

Having clear guidelines in place to outline how employees use social media can protect companies from negative publicity, finds Peter Hay.

Careers: Redundancy... how I survived

10 Nov 2010 | by Kate Magee

Thanks to an austere economic climate, the threat of redundancy still looms over PR workers, particularly in the public sector. Kate Magee finds out how best to cope should the worst happen.

The Media Week Awards 2010: video of the night

03 Nov 2010 | by Calvin Lau

Watch Media Week's film of the Oscars of the media year, including interviews with the night's big winners Gerry Boyle from ZenithOptimedia, Jon O'Donnell from the Standard and Mike Gordon from Global Radio

'We've seen the road to success,' says Evening Standard's commercial chief

01 Nov 2010 | by Rich Sutcliffe and Arif Durrani

Jon O'Donnell, group commercial director of the London Evening Standard, has for the first time publicly admitted just how desperate the situation had become at the newspaper before the arrival of Russian billionaire Alexander Lebedev last year.

Creating coverage: Record breakers

23 Sep 2010 | by Kate Magee

Staging a Guinness World Record attempt is a great way for PROs to promote their campaign. Kate Magee looks at three successful cases studies and reveals some top tips for securing maximum media exposure.

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