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Adidas has the edge on Nike's similar TV advertising campaigns

01 Aug 2012 | by Richard Alford, managing director, M&C Saatchi

Challenge everything; impossible is nothing; just do it; all-in; my time is now; take the stage; make it count; write the future. That is, in essence, my initial review of the latest Adidas ad.

Adwatch (Mar 21) top 20 recall: Cadbury Creme Egg

21 Mar 2012 | by Toby Talbot, executive creative director, RKCR/Y&R

The seasonal confectionery brand is being consistent and fun with its Olympics theme

Adwatch (Mar 14) top 20 recall: Britvic

14 Mar 2012 | by Tracey Fellowes, managing partner, head of planning, VCCP

Ad attempts to spearhead community initiatives but ultimately lacks impact

Adwatch (Mar 7) top 20 recall: McDonalds

07 Mar 2012 | by David Hackworthy, strategy partner, The Red Brick Road

McDonalds ad plays on the emotional appeal of fast food without being too schmaltzy.

Adwatch (Feb 29) top 20 recall: Virgin Media

29 Feb 2012 | by Seb Royce, executive creative director, glue Isobar

Perfectly cast and full of speed cues, this 'faster broadband' campaign really hits the mark

Adwatch (Feb 15) top 20 recall: McDonalds

15 Feb 2012 | by Russ Lidstone, Chief executive, Euro RSCG London

The chain's coffee-range ad is charmingly understated and underpins its brand position

Adwatch (Dec 7) - Top 20 recall: John Lewis

07 Dec 2011 | by Mark Hurst, Creative Director, MWO

The department-store chain has proved that 'sweet' really works with emotive ad.

Adwatch (Nov 30) - Top 20 recall: Aldi

01 Dec 2011 | by David Golding, Founding partner, Adam & Eve

The discount supermarket's campaign has given it a warm, human face for the first time.

Pick & Turkey league (01 April 2011)

01 Apr 2011

The new television spot for Visa gets Matt Williams into the Olympic spirit but Jeremy Lee sees nothing but turkey in the latest Bernard Matthew's ad.

Pick & Turkey league (4 Feb 2011)

04 Feb 2011

Which agencies are creating work worthy to be picked by Campaign's team of avid ad watchers and which are coming out looking like a turkey?

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