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Is there a silver lining for brands in the fallout from the euro crisis?

06 Dec 2011 | by Noelle McElhatton

If your portfolio of brands is exposed to the volatility of the so-called 'basket-case' economies of Europe, you are probably drawing up contingency plans, preparing for the worst.

Adobe swoops on Efficient Frontier

30 Nov 2011 | by Daniel Farey-Jones

Adobe has agreed to acquire Efficient Frontier, the digital ad-buying and optimisation company, for an undisclosed sum.

Demand side platform Turn gears up UK operations

22 Nov 2011 | by Daniel Farey-Jones

Turn, the demand side platform (DSP) with data management capabilities, is on track to make 8%-10% of its global fourth-quarter revenues from the European market, only months after setting up in the UK.

Agencies vie for Victoria redevelopment ad task

17 Nov 2011 | by Matt Williams

Agencies are lining up to handle an advertising project to promote the launch of a major new office, retail and residential development in London.

Royal Mail control of direct mail prices worries DMA

21 Oct 2011 | by Daniel Farey-Jones

The DMA has greeted Ofcom's proposals to free Royal Mail to set its own prices for bulk mail with concern, pointing out a lack of safeguards for bulk mail users against Royal Mail abusing its monopoly.

TNT Post UK sales and marketing director departs

20 Oct 2011 | by Daniel Farey-Jones

TNT Post UK sales and marketing director Marc Caulfield has left the company to pursue other opportunities.

Ipsos completes acquisition of Synovate

13 Oct 2011 | by Emily Tan

PARIS - Ipsos has successfully completed the acquisition of Synovate for an enterprise value of US$723m. This transaction makes Ipsos the third largest global market research company.

THE TALENT REPORT: Marketers reveal the big issues with talent recruitment and retention

12 Oct 2011 | by Nicola Clark

Is marketing facing a talent crisis, and should brands be doing more to attract gifted recruits to the industry? Marketing teamed up with recruiter Major Players to find out what the UK's top marketers really think.

BrandMAX digest: 'B' is for business as well as for brands

30 Sep 2011 | by Staff

Viewing your brand as part of the bigger business picture was a core theme of BrandMAX last week. Here, the Marketing team looks at this and some of the other big issues up for debate at the summit.

DDS and Mediabank merge to create single agency system

26 Sep 2011 | by Mark Banham

Agency booking and measurement services Donovan Data Systems (DDS) and its main rival MediaBank, are to combine to form MediaOcean in a $1.5bn (£966m) merger to create a "single, neutral and universal operating system (OS) for advertising technology."

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