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Anadin and Advil maker narrows media review

LONDON - Wyeth, the pharmaceutical company behind painkiller Anadin, has cut the shortlist on its £5m media review to two, dropping incumbent Mediaedge:cia.

EHS Brann picks up IQ Business B2B task

LONDON - IT systems specialist IQ Business has appointed EHS Brann to manage the customer acquisition and loyalty task for its business support services, IQ SmartSolutions.

National press recruitment advertising falls to new low

LONDON - Recruitment advertising in the national press has fallen to an eight-year low, according to a new report.

Royal Mail Group MBO bid for in-house arm

The Royal Mail Group is considering an MBO bid for its in-house PR division, it emerged this week.

Ray Kelly resurfaces to join Just Media board

LONDON - Ray Kelly, the former chairman and chief executive of Aegis-owned media buying agency Carat, has re-emerged as non-executive director of independent media agency Just Media.

INTERNATIONAL: UPS to consolidate comms across Asia-Pacific region

SINGAPORE: Global mail, package and freight firm UPS is consolidating its regional PR business across Singapore, Hong Kong, Taiwan and Malaysia - a move which sees Edelman fighting against pitch rivals Ogilvy PR Worldwide and Weber Shandwick.

David Brent creator Gervais to star in disability ads

LONDON - Ricky Gervais, star of BBC hit comedy 'The Office', is to play a David Brent-type character in a cinema advertising campaign promoting jobability.com, the recruitment job site for people with disabilities.

Monster takes Super Bowl spot for fifth year running

LONDON - Monster.com, the global recruitment and careers website owned by TMP Worldwide, is to advertise during next year's Super Bowl for the fifth year running.

Londoners urged to give up 'capital punishment'

LONDON - A new advertising campaign will tell Londoners they should swap crowded tubes and over-priced housing for 'Cold Feet' and a house instead of a flat.

Royal Mail backs 'Rings' promo with email

LONDON - Royal Mail is following its 'Lord of the Rings: The Two Towers' campaign with email activity to drive traffic to its promotional website, where customers can view a trailer for the film.

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