CAMPAIGN-I: News in brief
04 May 2001
Tesco has signed a deal with ONdigital securing its carriage on the broadcaster's interactive platform ONnet. Customers will be able to shop through Tesco using their ONdigital set-top boxes.
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Carat under threat as Asda considers reassigning media
04 May 2001 | by ANNA GRIFFITHS
Asda is in talks with media agencies with a view to calling a pitch for its pounds 23 million business later this year. The supermarket retailer, which was acquired for pounds 7 billion by the US retail giant Wal-Mart in July 1999, has held talks with a number of agencies although no pitch...
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