Abbey set for digital pitch as AAR forms shortlist
08 Dec 2003 | by Mark Sweney
LONDON - Abbey National is reviewing its digital creative advertising account and is holding a pitch, which is being conducted through the AAR.
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LONDON - FastPay, the online payments facility from NatWest, has been launched for small traders that want to sell products or services on the internet.
LONDON - Abbey National is reviewing its digital creative advertising account and is holding a pitch, which is being conducted through the AAR.
LONDON - The Times Online is relaunching its business channel to provide information by industry sector and broaden its appeal to the business audience.
The British Heart Foundation (BHF) is launching an e-recruitment drive to promote the charity's affinity credit card.
As we near the end of 2003, digital marketing has reason for good cheer. Investment in the sector continues to grow, even within an ad market that is declining overall and, more encouragingly, output is getting better and better. Clear evidence came in last month's MSN Pulse survey of 500 media planners...
Norwich Union is backing its 'Quote me happy' TV campaign with online ads promoting nine core insurance products.
Charlton oversees the strategy and creative execution of projects for all clients, such as Sharp Electronics and Intel Corporation. Her work is concept-led and commercial, and she advocates a straightforward approach to creativity. "Internet users are very goal-oriented. They are online for a reason...
LONDON - First Direct, the branchless bank, is offering its customers an individual analysis of their spending to help them manage their finances online.
Barclaycard is attempting to combat online credit card fraud by creating a database of prospective business customers, whom it will target with an SMS campaign. Responsive ads in national press, at train stations and on London taxis will target blue-chip businesses and small and medium-sized enterprises,...
LONDON – Advertisers will be able to target high net worth users via the London Stock Exchange with the launch of an extensive service for advertisers on the LSE website, which will be relaunched in early 2004.