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As another year draws to a close, PRWeek takes a look back at the biggest comms stories of 2011 and awards Golden Baubles to those who provided some light relief. Kate Magee reports.
Campaign: The ActionAid Happy Bubble Client: ActionAid PR team: Golden Goose PR Timescale: January 2011 Budget: 25,000 Golden Goose PR was asked to create a stunt to support the launch of ActionAid's wider 'What a Feeling!' advertising campaign and to support digital and social media...
Charities have been criticised for using shocking images to reach the public, but are they effective and can they be justified? Joe Lepper and Kate Magee investigate.
There is still a shortage of good account managers in PR agencies. Joe Lepper examines the reasons for the shortfall and what can be done to nurture talent .
Public opinion is against ceding more power to the EU or joining the euro, and most agree with David Cameron that Europe's rules and regulations stifle growth.
Many police comms budgets have seen major cuts as the public sector tightens its belt. Matt Cartmell and Nigel Green look at a regional breakdown of the cuts and their impact.
Only ten police authorities have grown PR budgets over the past year as widespread public sector cuts bite, exclusive research for PRWeek shows.
The Museum of London has appointed a new PR manager from Porter Novelli.
People 1st, the sector skills council for the hospitality, leisure, travel and tourism industries, has appointed Kindred to run a six-month brand awareness campaign for its UKSP careers website.
The public has more sympathy with unions than the Government over public sector cuts, but the majority is still against the proposed strikes on 30 November.
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